Want to make a book cover that sells?
You’ve just spent months, perhaps years slaving away over your novel, and now it’s ready for the world. But before readers download the sample or hit buy, they will appraise your cover and book description to decide if it’s right for them. Now that you’re at the finish line, make sure you don’t sell yourself short in the final steps. Making a book cover that sells starts with a book description that introduces a character we can empathize with, and a plot premise filled with intrigue and tension.
The biggest difference between making a book cover that sells, versus one that falls flat, is ensuring that your description is a hook, as opposed to a synopsis. We want to draw the reader into your story by alluding to what happens, as opposed to explaining two thirds of the plot. We also want to ensure that we don’t get completely overwhelmed by the plot, and lose sight of the character. Yes, an invasion of giant alien lizards is exciting, but ultimately, a reader is going to buy your book because they care about the lost teenage boy at the center of it all.
So remember the magic combination: empathy (character) + intrigue (plot) = a book cover description that is sure to sell.
Is your the description on your book cover driving you batty? I’ve written close to one hundred of them, and I’m happy to help. Send out an S.O.S.